Sunday, July 21, 2013

Weekend Box Office Wrap Up: July 21 2013

The horror genre wins again this weekend, while Ryan Reynolds' box office clout takes a serious hit.



At number 1 is The Conjuring with $41 million. The horror genre has proven viable this year (read: The Purge) and the trend continues with this film.




Director James Wan (SAW, Insidious) is no stranger to breakout success, but what is most impressive is his ability to register hit after hit with original fare. We wouldn't be surprised if, like SAW and Insidious, Warner Bros. announced a Conjuring sequel sometime next week.



Despicable Me 2 is the number 2 film with $25 million, which brings its total up to $276 million. Universal's animated hit is now the third highest grossing film of the year and less than $10 million away from the number 2 spot (currently held by Man of Steel).



The animated film Turbo comes in at number 3 with $21.5 million. One of two Ryan Reynolds releases this weekend, Turbo had some very stiff competition in the form of Despicable Me 2 and Monsters University. As a result, the film will be lucky to make back half of its $135 million budget, let alone turn a profit.



In at number 4 is Grown Ups 2 with $20 million, which brings its total up to $79 million. By comparison, the first Grown Ups was at $84 million by its second weekend, but it had the added bonus of a very busy July 4th holiday.



The number 5 film this weekend is RED 2 with $18 million. For comparison's sake, the first RED opened in the fall of 2010 with $21 million and went on to gross $90 million total and $199 million worldwide.



RED 2, on the other hand, was up against a diverse selection of genre fare, and clearly struggled to cut itself a decent-sized chunk of the box office pie. When all is said and done, RED 2 might equal its predecessor's domestic tally but it will likely fall short overall.



Pacific Rim fell to number 6 this weekend with $15.9 million. While the film's $68 million over two weeks puts Pacific Rim on track to become Guillermo Del Toro's highest grossing movie, Warner Bros. certainly expected more from this film. That being said, we wouldn't call the film a failure as it has grossed $178 million worldwide.



Coming in at number 7 is R.I.P.D. with a disappointing $12 million. While early word of mouth going into the weekend suggested R.I.P.D. wasn't going to break the bank, most expected the Ryan Reynolds and Jeff Bridges film would do slightly better. Unfortunately, the film, which has a reported production budget of $130 million, is poised to become one of the bigger flops of the year.



In at number 8 is The Heat with $9 million, which brings its domestic total to $129 million. The film is unlikely to eclipse Bridesmaids' $169 million domestic total, but considering it cost only $43 million to make, we'd call it a smashing success regardless.



World War Z comes in at number 9 with $5.2 million. Although the film's $186 million domestic total is still a few million below its reported production budget of $190 million, World War Z has grossed a very impressive (and surprising considering the circumstances surrounding the film's production) $456 million worldwide.



Rounding out the top 10 is Monsters University with $5 million. Disney Pixar's latest hit is now up to $248 million total.[NOTE: These are only weekend box office estimates - based on Friday and Saturday ticket sales coupled with adjusted expectations for Sunday. Official weekend box office results will be released Monday, July 22nd - at which time we'll update this post with any changes.]



Source: Box Office Mojo



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